Genesus Story Page 3

Genesus has invested heavily in transponder feeding systems for testing of boars. This makes the dream of measuring feed consumption of individual animals kept in groups a practical reality. This individual consumption data, when combined with average daily gain, yields individual feed conversions. 

The ability to measure individual feed conversions is a huge advantage for Genesus customers. Genetics of the future will need more than just rapid growth. Increasingly more expensive feed makes the need for evermore efficient growth undeniable.

Genesus boars can be purchased live or from one of our dedicated artificial insemination units. Intensive biosecurity and health protocols are strictly adhered to at the artificial insemination centers. The latest technology is utilized to ensure excellent results on your farm.

The natural isolation of the Canadian prairies and biosecurity discipline has enabled Genesus to achieve an excellent health status. All nucleus and multiplication herds are constantly monitored by certified veterinarians for diseases like PRRS, pneumonia, swine influenza, APP and TGE. Genesus meets or exceeds all import requirements anywhere in the world. Bottom line... you can have the utmost confidence in Genesus health!

Since 1998 Genesus has done weekly meat quality analysis on nucleus animals. These weekly tests measure pH, Minolta color, intramuscular fat, water-holding capacity, and primal weights.

Data from weekly meat quality tests is combined with Genesus’ 7-generation-deep performance database to produce meat quality Estimated Breeding Values, EBVs. The Genesus genetics team uses these EBVs to jointly select for performance and quality improvement.